
Carlos Garzon, VP of Global Sales, Swan Hellenic. (Photo Credit: Swan Hellenic)
WHY IT RATES: The luxury cruise travel industry veteran will bring invaluable experience to his new role, including a close focus on clients and a proven track record of driving profitability and market expansion for his brands.—Patrick Clarke, TravelPulse Senior
Swan Hellenic today announced the recruitment of Carlos Garzon to its dynamic team, appointing him VP of Global Sales with immediate effect, reporting directly to Chief Commercial Officer Patrizia Iantorno.
Garzon will have full scope to put his mark on the newly created role, conceived in response to the heritage brand’s rapidly growing sales, and blossoming reputation for taking adventurous travelers to explore off the beaten track.
The new VP of Global Sales brings 20 years’ experience in top roles at luxury cruise leaders such as Norwegian Cruise Line, Regent Seven Seas, Vantage Deluxe, Atlas Ocean Voyages and SeaDream Yacht Club. Throughout this impressive career trajectory, he has distinguished himself with laser client focus and a data-driven approach refined at travel technology and procurement company TripArc. This has seen him lead his high-performing teams to optimize revenue streams and drive profitability, including through win-win partnerships – an area in which Swan Hellenic already excels, substantially enriching its guest experience.
“It’s a privilege to join Swan Hellenic,” says Garzon. “They’re a true pioneer, providing unique discovery experiences and an equally unique onboard lifestyle. I’m really excited to join the team that created all this and look forward to working with them in their quest to constantly raise the bar of excellence.”
Swan Hellenic Chief Commercial Officer Patrizia Iantorno says: “We’re thrilled to welcome Carlos to the team. His passion and methodical, client-centered approach make him the ideal strategic choice to help us power through the next phase in our growth.”
SOURCE: Swan Hellenic press release.
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